Film Theory
All contributors in Film Theory
Thoughts on Modern Film Criticism
By: Mike Lippert
Is there a right way and a wrong way to approach film criticism? What separates the good reviews from the bad? These are the questions at the heart of every review. more...
A Meditation on Film Criticism
By: Mike Lippert
Good film criticism is much more than opinion. Just exactly what is it that makes good film criticism tick? more...
By: Michael Peters
Women are rarely treated with any sort of respect in film. Their constant struggle for equality has had many breakthroughs but has so far failed to impress Hollywood. more...
Creating Powerful TV Commercials
By: Joe Lam
Learn different approaches to making a TV ad with these famous examples: MasterCard, Got Milk, & Apple Computers. more...
By: Diane Germano
Symbolic interpretation became Campbell's means to prove that all cultures have produced common elemental themes: Heroes, villains and even gods. more...
All contributing articles in Film Theory (general)
